Glossary

C

CRM

CRM stands for Customer Relationship Management. It's a tool, often software, that helps businesses manage all their interactions with customers and potential customers. CRM is like the central hub for all your customer information and interactions. A CRM system helps businesses track sales leads, manage customer service interactions, and analyze customer data. This can help businesses improve their relationships with customers, streamline sales processes, and ultimately boost their bottom line.

Other Glossary Items

Campaign Tracking

Cart-Conversion Rate

Click to Open Rate

Checkout Extensions

Content Management System (CMS)

Content Marketing

Conversion Funnel

Contribution Margin

Conversion Rate

Cost-Per-Click (CPC)

Coupon Discounts

CTR: Click Through Rate

Customer Review

Customer Retention

Customer Journey Mapping

Customer Retention Rate

Customer Account

Customer Journey

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