CRO

CRO, or Conversion Rate Optimization, is the process of improving the percentage of website visitors who take a desired action, like making a purchase, signing up for a newsletter, or downloading a file. It involves analyzing data, conducting tests, and optimizing elements such as user experience, content, and conversion funnels to increase conversion rates and drive better results. CRO helps businesses get more value out of their existing website traffic. By increasing conversions, they can boost sales, generate more leads, and ultimately grow their business.

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