Referral Marketing

Referral marketing is a strategy where businesses encourage customers to refer their friends, family, or contacts to their products or services. It involves rewarding customers for making successful referrals, such as giving them discounts, coupons, or other incentives. Referral marketing relies on word-of-mouth recommendations and leverages existing customer relationships to acquire new customers. It's like when you tell a friend about a great restaurant you tried and they decide to check it out too. Referral marketing can be a powerful way for businesses to generate leads, increase sales, and build brand loyalty through the endorsement of satisfied customers.