SEO

SEO stands for Search Engine Optimization. It's a set of practices that website owners use to improve their website's visibility in search engine results pages (SERPs). The goal of SEO is to increase organic, or unpaid, traffic to a website by optimizing various elements such as keywords, content quality, meta tags, website structure, and backlinks. The more optimized your website is for SEO, the higher it's likely to rank on search engine results pages, making it easier for people to find you online.