Reward Program

A reward program, also known as a loyalty program, is a marketing strategy designed to encourage customers to keep coming back to a business. It's like a "thank you" for their continued support, offering them incentives for repeated purchases or engagement. A reward program involves offering rewards, incentives, or benefits to customers who engage with the company by making purchases, referring friends, or participating in other specified actions. These rewards can take various forms, such as discounts, loyalty points, cashback, freebies, exclusive offers, or access to special events.

Other Glossary Items