Shopify Pixels

Shopify pixels are snippets of JavaScript code that you can add to your Shopify store. They track customer behavior and send that data back to Shopify. This pixel collects data about visitors' actions, such as page views, product views, add-to-cart events, and completed purchases. This data helps merchants understand how customers interact with their store, which can be incredibly valuable for marketing and website optimization. Overall, Shopify pixels are a powerful tool for Shopify store owners who want to gain a deeper understanding of their customers and improve their online business.