Shopify Plus is the highest-tier offering from Shopify, designed specifically for large sized eCommerce stores seeking advanced features and scalability. A common question among merchants is: What does Shopify Plus cost, and what does it include?
This guide provides a thorough breakdown of Shopify Plus pricing, including base subscription fees, transaction costs, and regional differences across the US, UK, Canada, Australia, and Europe.
By the end, you'll clearly understand Shopify Plus plan pricing and its value relative to other plans and competitors.
What is Shopify Plus?
Shopify Plus is Shopify plan designed for high-growth brands looking for a powerful, flexible, and cost-effective way to manage their online, retail, and B2B operations, all from a single platform.
Key Features:
Next-Level Online Selling – Advanced tools for social commerce, marketplaces, and trending sales channels.
Omnichannel Retail – Seamless integration between online and in-store operations for a frictionless shopping experience.
B2B Optimization – A streamlined wholesale buying experience with digital commerce features tailored for bulk sales.
Why It Stands Out:
Lower Costs – Reduce the need for multiple platforms with built-in integrations, APIs, and automation.
Better Marketing ROI – Smarter analytics and data-driven insights help businesses expand cost-effectively.
Developer-Friendly – Focus on building custom solutions while Shopify handles checkout and core platform stability.
For brands scaling fast, Shopify Plus offers the tools and flexibility needed to stay ahead without the burden of traditional enterprise software.
Shopify Plus Pricing Overview
When evaluating Shopify Plus pricing, Shopify merchants often ask: What is the total cost of Shopify Plus? While the platform offers unparalleled scalability and features, its pricing structure differs from standard Shopify vs Shopify Plus pricing comparisons. Below, we break down the key cost components:
1. Monthly License Fee
The base Shopify Plus plan pricing starts at $2,000 per month and varies depending on the contract duration:
$2,300/month for a 3-year contract
$2,500/month for a 1-year contract
This monthly license fee covers essential Shopify Plus features, including 10 expansion stores, unlimited staff accounts, advanced automation tools, and custom checkout capabilities. These are major advantages over Shopify Advanced vs Plus pricing.
2. Variable Platform Fee
Unlike fixed-cost Shopify plans, Shopify Plus operates on a scalable pricing model. If your store exceeds $800,000 in monthly revenue, a 0.25% transaction-based fee applies on sales beyond this threshold.
For example:
A store making $1M/month would pay around $2,500/month
A business generating $10M/month would pay approximately $25,000/month
Shopify Plus caps this platform fee at $40,000/month, ensuring predictability for high-revenue brands.
Monthly Sales Revenue
Estimated Shopify Plus Fee
Up to $800,000
Flat $2,000/month
$1,000,000
~$2,500/month (Base + 0.25% of $200k)
$10,000,000
~$25,000/month
$16,000,000+
Capped at $40,000/month
This variable platform fee is a critical factor when considering Shopify Plus vs Shopify pricing, as it allows larger ecommerce businesses to scale costs in proportion to their revenue.
What's Included in Shopify Plus?
Shopify Plus provides several enterprise-exclusive features, including:
10 store instances (ideal for multi-region or B2B eCommerce)
Unlimited staff accounts (compared to capped accounts on lower plans)
Customizable checkout (via Shopify Scripts and Shopify Flow automation)
Lower transaction fees compared to standard Shopify plans
Advanced API access for integrations with ERP, CRM, and fulfillment tools
Additional expansion stores beyond the 10 included instances cost $250/month per store.
Shopify Plus vs. Standard Shopify Pricing
For merchants evaluating Shopify Plus vs Shopify pricing, here’s a direct comparison:
Shopify Plan
Monthly Fee (USD)
Basic Shopify
$39/month
Shopify (Standard)
$105/month
Advanced Shopify
$399/month
Shopify Plus
$2,000+ /month
The jump from Shopify Advanced vs Plus pricing is significant, but the added features justify the cost for high-revenue businesses.
Shopify Plus Pricing by Region
Shopify Plus operates globally, but pricing varies by region due to currency fluctuations and local taxes.
Region
Estimated Shopify Plus Price
United States
~$2,000 – $2,500 USD/month
Canada
~$3,100 CAD/month
United Kingdom
~£1,750 – £1,800 GBP/month
Europe (Eurozone)
~€2,000 EUR/month
Australia
~$2,900 AUD/month
India
~Rs 1,75,000/month
Additional Costs:
Taxes: VAT, GST, or sales tax may apply depending on your country.
Contract Discounts: Longer commitments may lower the monthly rate (e.g., a 3-year contract at $2,300/month vs. a 1-year at $2,500/month).
Additional Costs Beyond the Shopify Plus Subscription Fee
While the Shopify Plus pricing model provides a powerful eCommerce solution for enterprise merchants, the total cost of ownership extends beyond the base Shopify Plus plan pricing. Many businesses comparing Shopify vs Shopify Plus pricing focus on the subscription fee but overlook additional costs that impact operations, customization, and scalability.
Below is a breakdown of the extra expenses that merchants should account for when upgrading to Shopify Plus, covering transaction fees, apps, integrations, development costs, and B2B features.
1. Transaction Fees (Shopify Payments vs. Third-Party Gateways)
Even with Shopify Plus, merchants still pay payment processing fees, which vary based on whether they use Shopify Payments or an external gateway.
Using Shopify Payments: Shopify Plus eliminates additional Shopify transaction fees when using Shopify Payments, Shopify’s built-in payment processor.
Merchants only pay the standard credit card processing rates, which are lower on Plus compared to lower-tier plans.
Using a Third-Party Gateway: If merchants opt for an external payment provider, Shopify charges an additional 0.15%–0.20% per transaction on top of the gateway’s standard processing fees.
Shopify Basic: Up to 2.0% per transaction
Shopify Advanced: ~0.5% per transaction
Shopify Plus: ~0.15%–0.20% per transaction
Why It Matters
For high-volume businesses, these transaction fees can add up quickly. Merchants using Shopify Payments on Plus avoid extra charges, making it a cost-effective solution compared to Shopify Advanced vs Plus pricing.
2. App & Integration Costs
Shopify Plus provides built-in tools, but many businesses still require third-party apps for features like bundling, advanced search, subscriptions, or loyalty programs. These apps often come with additional monthly fees.
App Costs: Shopify Plus merchants typically spend $500–$1,000+ per month on third-party apps.
Integration Costs: Connecting Shopify Plus to external systems (e.g., CRM, ERP, marketing automation tools) may require:
Paid integration apps (subscription-based)
Custom API integrations, which may require developer support.
Key Takeaway
Shopify Plus provides an extensive app ecosystem, but merchants should budget for premium apps and integrations, which can increase monthly operational costs.
3. Customization & Development Costs
One of Shopify Plus’s biggest benefits is advanced customization, including custom checkout extensions, personalized automation, and unique branding. However, these enhancements often require professional development work.
Estimated Development Costs
Small customizations: $500 – $5,000
Moderate integrations or theme updates: $5,000 – $15,000
Advanced custom features & API integrations: $15,000 – $30,000
Enterprise-level development (headless commerce, complex integrations): $30,000+
Additionally, ongoing maintenance is necessary for custom scripts, checkout modifications, and API updates, leading to continued developer costs.
PRO-TIP: You can instead use advanced Shopify apps available at a fraction of cost. For example, for editing your checkout, instead of custom extensions, you can use Checkout Wiz.
Key Takeaway
While Shopify Plus provides more flexibility, customization costs can be significant. Merchants should plan for initial development and ongoing maintenance expenses.
Shopify Plus is a top choice for B2B merchants, offering features like custom pricing lists, bulk ordering, and separate wholesale storefronts. However, managing B2B eCommerce at scale comes with additional expenses.
Wholesale Transaction Fees: Shopify Plus B2B pricing includes a 0.18% transaction fee on wholesale orders processed through Plus.
Multi-Store Management: Shopify Plus allows up to 9 expansion stores at no extra cost. Each additional store beyond this limit costs $250/month.
ERP & Backend Integrations: B2B businesses require integrations with inventory systems, custom ordering platforms, and shipping logistics. These integrations may involve:
Middleware apps (subscription-based)
Custom API development ($100+ per hour for developers)
Wholesale Portal Customization: Businesses that need advanced B2B features beyond Shopify’s built-in tools may require development work or external apps.
Key Takeaway
Shopify Plus B2B pricing includes essential wholesale tools, but transaction fees, extra stores, and ERP integrations add to operational costs.
5. Additional Operational Expenses
Aside from apps, development, and payment processing, Shopify Plus merchants face various other costs.
Premium Themes: Shopify offers free themes, but many brands purchase premium themes ($150–$350) or invest in custom theme design ($5,000 – $20,000+).
Point-of-Sale (POS) Systems: Shopify POS Pro (for physical retail stores) is included with Shopify Plus for up to 20 locations. Additional POS licenses cost $79–$89/month per location.
Advanced Analytics & BI Tools: While Shopify Plus includes advanced reporting, some merchants subscribe to external analytics platforms (e.g., Looker, Tableau) for deeper insights.
Domain & Marketing Costs: Shopify does not include a custom domain, so businesses must purchase one (~$10–$20/year). Email/SMS marketing services may also carry usage-based costs.
Key Takeaway
These miscellaneous expenses add up over time. Businesses should budget for premium themes, analytics, and POS needs.
How Much Does Shopify Plus Migration Cost?
Migrating to Shopify Plus is a major step for growing businesses, and while Shopify itself does not charge a migration fee, there are additional costs involved if you require professional migration services. Many merchants opt for Shopify Plus migration services to ensure a smooth transition of data, seamless integrations, and minimal downtime.
What Determines Shopify Plus Migration Costs?
The cost of migrating to Shopify Plus varies based on several factors, including: Store Size – Larger stores with extensive customer records, order histories, and product catalogs require more complex data transfers. Amount of Data – The volume of customer data, orders, and product listings impacts the overall migration workload. Customization Needs – If you need custom integrations, API connections, or a new store setup, the migration cost increases. Shopify Plus Plan Selection – The Shopify Plus pricing model remains fixed, but custom migration services may be required depending on the complexity of your store setup.
What Are the Credit Card Transaction Fees on Shopify Plus?
The Shopify Plus credit card transaction fees depend on whether you use Shopify Payments or a third-party payment gateway:
Using Shopify Payments:
Visa/Mastercard (US): 2.15% + $0.30 per transaction
Amex (US): 3.15% + $0.30 per transaction
International transactions: 3.15% + $0.30 per transaction
Using an External Payment Gateway (e.g., PayPal, Authorize.net, Affirm):
Shopify charges an additional 0.15% per transaction on top of what your third-party processor charges.
Example: If Authorize.net charges 1.8%, total processing fees would be 1.95% (1.8% + 0.15%).
Key Insight: Merchants using Shopify Payments avoid extra transaction fees, making it a more cost-effective solution compared to using third-party gateways.
How Much Do Shopify Plus Apps Cost?
The Shopify App Store offers both free and paid apps, with pricing ranging from $0 to $500+ per month.
Many Shopify Plus apps have tiered pricing—basic features are often free, while premium features range from $30–$500/month.
Enterprise-level tools such as ERP or CRM integrations may cost $1,000+ per month.
When Should You Upgrade to Shopify Plus?
Merchants should consider Shopify Plus vs Shopify pricing based on business growth and specific needs.
Best Time to Upgrade
$1M+ in Annual Revenue → At this level, the cost of Shopify Plus becomes proportionally justifiable.
Need for Custom Checkout & Promotions → Shopify Plus offers Shopify Scripts and Flow, allowing merchants to personalize checkout experiences and automate discounts.
Multi-Store or International Expansion → Businesses selling in multiple regions can benefit from Shopify Plus’s expansion store capabilities.
B2B/Wholesale Growth → Merchants looking to scale B2B operations gain access to exclusive wholesale features.
Heavy API Use & Automation Needs → Shopify Plus enhances API rate limits, supporting custom workflows and real-time integrations.
Is Shopify Plus Worth the Investment?
The Shopify Plus pricing model extends beyond the $2,300/month subscription fee. When assessing Shopify Plus vs Shopify pricing, businesses must account for transaction fees, app costs, design expenses, development fees, and data migration costs.
For high-revenue brands, Shopify Plus credit card transaction fees are significantly lower, and the enhanced automation, customization, and scalability make it a cost-effective solution. However, for smaller businesses, Shopify Advanced may be a better fit until they surpass $1M+ in annual sales.
Conclusion
Shopify Plus offers a scalable and predictable pricing model, making it ideal for enterprise eCommerce brands. While its $2,000+ monthly fee is significantly higher than standard Shopify plans, the cost savings on transaction fees, automation, and multi-store capabilities often justify the investment.
For merchants considering the switch, evaluating the Shopify Plus pricing against potential savings on transaction fees and operational efficiencies is key. If your store is scaling rapidly, Shopify Plus could be the perfect growth solution.
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Pricing
Development
Free
Monthly Plan
$99/ month
Plus Plan
$99/ month
Plus Plan
$99/ month
How much does it cost to migrate to Shopify Plus?
Can you negotiate Shopify Plus pricing?
What are the hidden costs of Shopify Plus?
How do you qualify for Shopify Plus?
Does Shopify Plus Have a Variable Pricing Model?
How many stores can I manage under Shopify Plus?
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Neetika M
Neetika is the founder of Skai Lama. Passionate about building SaaS, Product Development, and Marketing, she talks about eCommerce Growth, Product Bundling, Gifting, Retention, and Shopify.
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